Fashion artists Viktor&Rolf debuted their first-ever Mariage fashion show during Barcelona Bridal Fashion Week 2022. The runaway show strengthens the on going collaboration with TENCEL™ LUXE by introducing sculptural wedding gowns and haute-couture designs created with conscious materials woven from TENCEL™ LUXE fine filament yarns.
I’ve worked closely to ensure a smooth development of the licensing contract and visual assets usage in all the SoMe platforms. As a key brand collaboration for the Lenzing company we had to develop a fashion shoot and video creation to ensure the right report of the event as well as the different gowns.