TextileSeekers takes travellers on a journey into the historical and cultural heart of a country. Collaborating with native tribes as guides, it brings you an authentic experience with textiles and traditions that are deeply woven into the daily lives of the local people. In the interest of preserving cultures, it has designed tours centered around the philosophy of ‘slow travel,’ which is the practice of building connections between visitors and a community, rather than bussing tourists from one destination to another.
In partnership with founder Thao Phuong we created the launching campaign including the Social Media plan including the overview of content creation. The main challenge was to continuously generate leads and convert them to real customers. Not only we have managed to have a brand recognition among similar retreats but also gained attention from specialized press like Condé Nast Traveler. In 2023 a new retreat to Mexico has been planned and development in collaboration with me.